Ommnichannel Customer Experience Business Partner

2 mesi fa


Milan, Italia Boehringer Ingelheim A tempo pieno

THE POSITION

The Omnichannel Customer Experience Business Partner is responsible for supporting business areas in improving the Customer Experience relating to a set of customer segments, leveraging market research evidence and customer insights, with the aim of co-creating high added value solutions, in terms of content, services, campaigns and customer journeys, to improve the company's customer engagement model in accordance with the business strategy and customer needs.

Responsibilities:

  • Contribute to the process, design and implementation of Integrated Customer Planning (ICP) on assigned TAs

  • Monitor execution and ensure ICP governance

  • Support in defining the Omnichannel strategy based on customer needs and digital attitude.

  • Support in the design of omnichannel campaign workflows, including customer journey mapping and definition of the editorial plan

  • Guarantee the best way of communicating within Omnichannel campaigns and Content Planning

  • Support in gathering insights for effective monitoring of campaign process and workflow and in generating actions

  • Project Management and clustering of customers into subgroups based on their needs and attitudes.

  • Measure Customer Experience KPIs and monitor improvements over time

Requirements:

  • At least 3 years of experience in similar position

  • Master's degree preferably in engineering or equivalent STEM faculty

  • CRM System knowledge

  • Experience in omnichannel campaign management

  • Experience in Customer Experience basic concepts & methodologies (Customer Journey, Personas, Pain points & Opportunities, Close the loop actions, etc.)

  • Project management skills

  • Processes analysis and optimization experience

  • Change management skills

  • Interpersonal skills and communication skills

  • Excellent knowledge of English (writing and speaking)

All qualified applicants will receive consideration for employment without regard to a person’s actual or perceived race, including natural hairstyles, hair texture and protective hairstyles; color; creed; religion; national origin; age; ancestry; citizenship status, marital status; gender, gender identity or expression; sexual orientation, mental, physical or intellectual disability, veteran status; pregnancy, childbirth or related medical condition; genetic information (including the refusal to submit to genetic testing) or any other class or characteristic protected by applicable law.



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