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Marketing Director

2 mesi fa

Pisa, Toscana, Italia Canonical A tempo pieno
About the Role

Canonical is seeking a highly skilled Marketing Manager to join our team. As a key member of our Demand Generation Team, you will be responsible for developing and executing long-term marketing strategies to drive growth and revenue in the Americas region.

Key Responsibilities
  • Develop and execute go-to-market strategies for specific industries within the Americas region
  • Set and monitor key performance indicators (KPIs) for lead generation, demand generation, and brand awareness campaigns
  • Build and execute organic and paid campaigns from scratch, including crafting strong messaging and creating visual assets
  • Own webinars and regional offline events, from planning to execution
  • Collaborate with the CRM Team to attract, convert, engage, and communicate with new and existing audiences
  • Manage regional budgets and monitor expenses
  • Work closely with regional Sales teams to gather insights and implement them into the regional marketing strategy
Requirements
  • Experience in B2B marketing for enterprise IT products and SaaS
  • Knowledge of the Americas market, including the US, Canada, and Latin America
  • Excellent academic results, with a Bachelor's degree or equivalent in Business, Marketing, or STEM
  • Excellent verbal, written, and presentation skills in English
  • Hands-on mindset and ability to test marketing assumptions
  • Growth mindset, with a 'can do' attitude and enthusiasm for challenges
  • Objectivity and openness to others' views, with a positive team spirit
What We Offer
  • Competitive base pay, dependent on location, experience, knowledge, and skills
  • Additional benefits, including annual bonuses and sales incentives
  • Fully remote working environment
  • Personal learning and development budget
  • Annual compensation review
  • Recognition rewards
  • Annual holiday leave
  • Parental Leave
  • Employee Assistance Programme
  • Opportunity to travel to meet colleagues