Digital Media Planner for Performance Marketing
1 mese fa
About Zenith
Zenith, a leading advertising agency, is seeking a highly skilled Digital Media Planner to join its team in Milan.
Job Summary:
The ideal candidate will have at least 2 years of experience in managing search, social, and YouTube campaigns. Strong analytical skills and the ability to design and manage digital media plans that meet client objectives are essential.
Key Responsibilities:
- Creation and management of digital media plans across various platforms, including Google Ads, Meta Ads Manager, and Bing;
- Support in the implementation of strategies and rationales to achieve client goals;
- Data collection and insights from Eastern Europe countries;
- Analysis and reporting of campaign performance, with a focus on key performance indicators (KPIs);
- Collaboration with internal teams, colleagues from foreign countries, and external partners/suppliers;
- Management of monthly reports and coordination with markets for access and issues with the platform.
Requirements:
To be successful in this role, you should have:
- At least 2 years of experience in managing search, social, and YouTube campaigns;
- Ability to design and manage digital media plans in relation to the client's budget and objectives/KPIs;
- Strong analytical skills and Excel knowledge;
- Knowledge of main KPIs and methods of remuneration for performance marketing activities;
- Proficiency in Google Ads and Meta Ads Manager, Business Manager, Bing, and other paid advertising platforms;
- Solid skills in client relationship management and communication;
- Familiarity with programmatic advertising and self-service platforms (e.g., Spotify, TikTok Ads Manager) is a plus.
What We Offer:
As a Digital Media Planner at Zenith, you can expect:
- A competitive salary of €45,000 - €60,000 per year, depending on experience;
- A dynamic and collaborative work environment;
- Ongoing training and professional development opportunities;
- The chance to work on challenging projects and develop your skills in performance marketing.
If you are a detail-oriented, organized, and results-driven individual who is passionate about digital marketing, we encourage you to apply.
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