Off Trade National Key Account Manager North or South
1 mese fa
Lead Our Business in the Off Trade Channel
This role is critical to lead our business in the Off trade channel, having a direct responsibility in managing all the national customers with a central agreement, develop the business in discounters and premium retails as well as lead Amazon.
Key Responsibilities
- Develop and implement effective sales strategies to drive sell-in and sell-out performance of the assigned customers.
- Build and maintain strong relationships with customers, trust, and promote further collaboration to maximize mutual sales and profit.
- Lead annual negotiation of trade terms and achieve 'win-win' agreements with key accounts, including all promotional plans, programs, and activities developed in cooperation and support of Marketing and Trade Marketing functions.
- Monitor market trends, competitor activities, and customer feedback to identify opportunities and threats, communicate channel's/customer vision, and provide strategic input to other departments in the company.
- Manage customers P&Ls, conduct regular performance reviews, and collaborate with other departments to maximize results.
- Define new business opportunities and prepare and present sales reports, forecasts, and performance analysis to Head of On trade and Head of Sales.
Requirements
- Minimum of 5 years of sales experience as a Senior KAM and/or NAM.
- Bachelor's degree in Business, Marketing, or a related field.
- Proven track record of successfully delivering sales growth in a similar role.
- Demonstrated ability to build and maintain effective working relationships with customers.
- In-depth knowledge of the off-trade market and customer base, prior experience in the spirits industry is a plus.
What Makes You Unique
- Strong leadership, communication, and negotiation skills, entrepreneurial approach is needed.
- Proficiency in sales analytics and CRM software (Salesforce).
- Results-oriented, strategic thinker, and team player with a passion for the spirits industry.
- High experience in management and business development in multinational companies with complex distribution channels.
- Experience in managing big National customers with different layers and levels of complexity.
- Good command of written and verbal English, Italian is a must.
What We Offer
Total Rewards at Brown-Forman is designed to engage our people to ensure sustainable and profitable growth for generations to come. As a premium spirits company, we offer equitable pay structures for individual and company performance alongside a premium employee experience.
Business Area: Europe Division
Function: Sales
City: Milano
State: Milano
Country: ITA
Req ID: JR-00008099
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