Emea Consumer Pc Marketing Manager

4 settimane fa

Segrate, Lombardia, Italia Lenovo A tempo pieno

We are Lenovo, a global technology powerhouse. Our mission is to deliver smarter technology for all. As the world's largest PC company, we're constantly challenging the status quo and pushing innovation forward. We're looking for a talented individual to join our team as the Emea Consumer Pc Marketing Manager. This role will be the focal point and EMEA Marketing expert for all entry and premium PC portfolio. You will work closely with internal cross-functional departments, external alliance partners, and agencies to drive EMEA Strategic direction and end-to-end leadership of the PC portfolio (Yoga/IdeaPad). You will be responsible for driving end-to-end marketing campaign planning, execution, and performance tracking, working closely with the Media COE, 4P, PR, E-Commerce, and Marketing Ops teams. You will monitor EMEA brand health across Brand Tracker and Real-Time Brand Tracker metrics, analyzing insights, and working with countries to turn insights into action plans across all EMEA countries. You will manage relationships with all external EMEA alliance partners and WW Marketing Teams, ensuring EMEA priorities are reflected in global strategies and localizing all content for EMEA countries. You will also lead regular interlocks with EMEA Country Marketing teams, ensuring execution is in line with EMEA strategy and summarizing all key country activity to create an EMEA activity calendar. You will push back on activity that is not in line with strategic direction and work with countries to optimize activities as well as share best practices between countries to maximize efficiencies and avoid duplication of efforts. You will also work closely with PR, managing our EMEA seeding unit programs. As well as localizing, translating, and adapting WW content for EMEA requirements, including content adaptation for SATL campaigns with EMEA countries. Ensure an integrated approach with close collaboration across the broader team (Services, Visuals, Accessory, etc.).

What We Offer
  • Competitive compensation
  • Positive work-life balance
  • Learning and development
  • Life insurance
  • Private Medical Insurance
  • Long Service Awards
  • Employee Purchase scheme (online discounts for employees, Family & Friends)

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, religion, sexual orientation, gender identity, national origin, status as a veteran, and basis of disability or any federal, state, or local protected class. If you require an accommodation to complete this application, please contact us.

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