Product Portfolio Specialist

3 giorni fa

Milano, Lombardia, Italia Sysmex Italia s.r.l. A tempo pieno
About the Role

We are seeking a highly skilled and experienced Product Portfolio Specialist to join our team at Sysmex Italia s.r.l. in Milano. As a key member of our commercial team, you will be responsible for leading all marketing activities in the assigned territory, in alignment with our company strategy and marketing plan.

Key Responsibilities
  • Lead all marketing activities in the assigned territory, in alignment with Sysmex strategy and marketing plan;
  • Be responsible for achieving the expected ROI of marketing initiatives;
  • Together with the sales team, be responsible for achieving all sales objectives and key commercial metrics;
  • Have an in-depth knowledge of Sysmex solutions, their value proposition, impact on customer operations, and key differentiators with competitors;
  • Able to articulate and discuss scientific and clinical value with laboratory stakeholders and physicians;
  • Perform classroom and on-the-job training for the sales team to drive sales excellence;
  • Gain valuable insights on market, competition, and customer evolution to improve marketing strategy and objection handling;
  • Prepare analysis of market trends and competitive presence and strategy;
  • Identify sales opportunities and develop tailored solutions together with the sales, application, and service team;
  • Apply value selling methodologies by understanding needs and critical success factors, showing the benefits of solutions for each stakeholder;
  • Lead the preparation of technical documentation for public tenders and post-award analysis of prices and competitive materials;
  • Provide information to the legal team in case of tender-related lawsuits;
  • Support all activities related to product lifecycle management;
  • Participate in events and congresses, both at local and national levels;
  • Maintain effective internal relationships by engaging with relevant individuals and functions and mobilizing the right resources to drive commercial success;
  • Trace the sales process and activities by maintaining updated information on the CRM system, including pipeline progress, areas of risk and opportunity, and follow-up of action plans.
Requirements
  • Degree in Medical Sciences or equivalent; PhD is a plus.
  • Business Management qualification would be a plus.
  • Fluent in English.
  • Proficient with MS Office (PowerPoint, Excel, Word).
What We Offer
  • Mobile working.
  • Flexible time and work-life balance.
  • Ticket restaurant.
  • Canteen.
  • Campus training platform for the growth of your knowledge and skills.

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