Consumer Products Manager
3 settimane fa
We are seeking a highly skilled Consumer Products Manager to join our team at Mattel. As a key member of our Consumer Products team, you will be responsible for managing the day-to-day licensing business relationships in the country, covering all Softlines partners. Your primary focus will be on delivering the Softlines country strategy, supporting the Head of Consumer Products Italy, and owning the retail strategy for Softlines.
Key Responsibilities:
- Manage all existing licensing deals, including master toy and licensee relationships.
- Deliver detailed Joint Business Plans per partner, including forecast, budget, stretch targets, retail & marketing calendars, and relevant product line plans.
- Pitch and market presentations across Mattel's IP portfolio of brands.
- Conduct bi-weekly 121 meetings, arrange quarterly business reviews, bi-annual top-to-tops, and track financial goals through forecasting and ambitious sales targets.
- Deliver and ensure detailed joint marketing plans per partner, including licensee investment aligned with Mattel Consumer Products goals.
- Be the internal point person for each licensee to ensure local markets are driving the strategy and goals for partners.
New Business:
- Research, identify, and pitch new category opportunities and prospective clients.
- Secure new licensing deals and negotiate renewals.
- Attend Trade Fairs or category-specific shows.
Strategy:
- Support Country Lead on key strategy for the market.
- Analyze the market with SWOT, Gaps, opportunities, category priorities.
- Research, identify, and pitch new category opportunities and prospective clients.
- Keep current with changing trends & competition.
- Work closely with the Product Development, Creative, and Quality & Assurance teams on getting first-class product to market.
- Work closely with Retail Development, Digital, PR, Regional Franchise, and Local Brand teams to develop joint business plans.
- Implement marketing and promotional strategies in liaison with internal & external stakeholders.
- Gather and share category best practice from across the EMEA region.
- Help find innovative ways to grow the business.
- Prepare brand pitch and marketing presentations across Mattel's IP portfolio of brands.
Requirements:
- Demonstrated a growth mindset by staying curious and continuously learning, embracing challenges, and improving themselves.
Qualifications:
- Previous experience working in a consumer products, marketing, or sales position.
- Understanding of the Licensing environment and exposure to Licensing.
- Soft Lines knowledge; experience working with fashion, apparel, or FMCG.
- Experience building a joint business plan.
- Exposure to managing a financial plan and forecasting.
Skills & Education:
- Degree in Business, Marketing, or a relevant subject or equivalent experience.
- Proven sales negotiation experience and commercial thinking mindset.
- Demonstrated a growth mindset by staying curious and continuously learning, embracing challenges, and improving themselves.
- Solutions-oriented with the ability to 'think outside the box' to deliver additional revenue and opportunities.
- Ability to influence others; persuasive and able to present messaging impactfully.
- Commercial acumen with the competence to build and present a strategy.
- Strong relationship builder and able to navigate internal and external relationships and stakeholders with ease.
- Fluent Italian and English is required to perform this role.
- Strong communication skills, oral and written, able to deliver a narrative.
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