Regional Sales Manager Italy

2 settimane fa

Milano, Lombardia, Italia Lotus Bakeries A tempo pieno
Regional Account Manager Centro

We are expanding our presence in Italy and seeking a skilled Regional Account Manager to drive business growth in the region.

Key Responsibilities:
  • Develop and implement a regional account plan aligned with Lotus Bakeries' strategy, fostering strong commercial relationships with customers.
  • Translate the brand strategy at the customer level, leveraging growth pillars such as range, shelf, promotions, and displays.
  • Communicate national marketing initiatives to contribute to the growth of Lotus Bakeries' volumes.
  • Optimize return on budget and resources.
  • Monitor and manage administrative, logistical, or financial issues encountered by customers in close consultation with the sales assistant.
  • Develop and implement a profitable price, packaging, and promotional strategy.
  • Maintain relationships and contract management to achieve commercial objectives and make responsible budget and resource decisions.
  • Collaborate with Category Management to develop and implement key levers for business growth.
  • Work closely with field sales to translate range and promotional initiatives into clear KPIs.
  • Build and maintain an effective network within the FMCG market.
  • Analyze and translate relevant market data.
  • Establish sustainable customer relationships, requiring strong analytical skills, proactive thinking, and a hands-on mentality, along with a team player profile.
  • Efficiently communicate commercial information to internal or external stakeholders.

Requirements:

  • University degree (Bachelor or Master) in an economic field.
  • Knowledge of the Italian trade structure within Italian Retail.
  • Understanding of Sales Process dynamics (interrelations head office vs regions vs agencies level).
  • Good knowledge of IRI/GFK Execution.
  • Affinity with numbers.
  • Based in or around Naples, with a willingness to travel extensively (70%).
  • Language: Fluent in written and spoken Italian, with a good understanding of English (written and spoken).

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