Marketing & Pricing Specialist

3 giorni fa

Sesto San Giovanni, Italia Abb A tempo pieno

**Marketing & Pricing Specialist**:
**Take your next career step at ABB with a global team that is energizing the transformation of society and industry to achieve a more productive, sustainable future.
At ABB, we have the clear goal of driving diversity and inclusion across all dimensions: gender, LGBTQ+, abilities, ethnicity and generations.
Together, we are embarking on a journey where each and every one of us, individually and collectively, welcomes and celebrates individual differences.
**:
This role drives and implements Marketing and Pricing activities of Motion Drives Organization, in collaboration with Sales and Product Management functions and in line with the agreed strategy.
You will conduct market analysis for existing and potential products, systems, and/or services for assigned markets.
You will support to define and promote segment-specific value proposition, ensure a high level of customer satisfaction and continuously monitor segment performance.
In this role, you will contribute to the development and implementation of pricing strategies for the local divisions, to maximize profit and market share, while ensuring customer satisfaction with ABB, and you will follow a robust pricing infrastructure and pricing policies to deliver measurable results.
**Your responsibilities**:
- Collects data and provides sound market and competitor intelligence analysis related to local markets and trends.
- Tracks and provides management with market research and analysis results, informing them of identified new growth opportunities or existing gaps.
- Provides support in defining the customer value proposition and communicates it to the target segments, both internal and external.
- Supports in developing effective and efficient pricing strategy in line with the local and global division strategy, value, competition, and cost/profit.
- Develops local pricing guidelines by product/segment/channel/customer, in collaboration with Product Management and Sales Management.
- Supports in developing and implementing a sustainable process to gather pricing data in the local market.
- Supports the local Product Management in product price positioning and price list creation.
- Drives increased profitability through established professional pricing infrastructure and provides data to assist the Sales Management team to determine the local pricing strategy.
**Your background**:
- Degree in Marketing, Business Management or Management Engineering.
- 2 to 5 years of proven experience working in a marketing role.
- Knowledge of B2B marketing in an international and multi-channel environment.
- Knowledge of Industrial Automation Products, with a specific focus on Drives, Motors and PLC products.
- Strategic thinking and customer focus, pricing excellence orientation.
- Personal leadership and strong result orientation.
- Strong ability to relate to all stakeholders, internally and externally.
- Fluent in English (written and spoken).
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