Senior Marketing Strategist for Italy

5 giorni fa


Roma, Lazio, Italia Duolingo A tempo pieno

At Duolingo, we're dedicated to making high-quality language learning accessible to everyone. We're seeking an experienced marketing strategist to help us grow our user base in Italy.

About the Role

We're looking for a creative and results-driven marketer to develop and execute a comprehensive marketing strategy for Italy. As our resident expert on the market, you'll leverage market insights to drive awareness, build brand love, and acquire new users.

Key Responsibilities
  • Leverage market insights to develop a marketing strategy that grows Duolingo's awareness, brand love, and user base in Italy
  • Hire and lead agencies or contractors required to deliver the marketing plan
  • Implement the plan with a focus on social media, partnerships, brand acquisition campaigns, and PR
  • Act as a local spokesperson sourcing and managing speaking opportunities in Italy for yourself and relevant executives
  • Analyze the results of the local marketing efforts and adjust the plan
  • Partner with Marketing and Product teams to develop localized product messaging and positioning for feature and product launches
Requirements

We're looking for someone with 5+ years of consumer marketing experience, a strong focus on social media and growth marketing, and proficiency in Italian. You should also have excellent English speaking and writing skills, a passion for our mission, and experience working as part of a remote team.

Salary Range

The estimated salary for this role is $80,000 - $110,000 per year, depending on experience.

Why Work at Duolingo?

We're proud to be an Equal Employment Opportunity employer and offer a range of benefits, including flexible work arrangements, professional development opportunities, and a dynamic work environment.



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