Regional Business Development Manager

3 settimane fa

Milano, Lombardia, Italia Lotus Bakeries A tempo pieno

We are expanding our presence in Italy and seeking a skilled Regional Business Development Manager to drive growth in the region. Your primary responsibility will be to develop and implement a business plan that aligns with Lotus Bakeries' strategy, fostering strong commercial relationships with customers.

Key Responsibilities:
  • Develop and execute an account plan in line with Lotus Bakeries' strategy, focusing on building a strong commercial relationship with customers.
  • Translate the brand strategy at the customer level, utilizing growth pillars such as range, shelf, promotions, and displays.
  • Communicate national marketing initiatives that contribute to the growth of Lotus Bakeries' volumes.
  • Optimize return on budget and resources.
  • Monitor and manage administrative, logistical, or financial issues encountered by customers in close consultation with the sales assistant.
  • Develop and implement a profitable price, packaging, and promotional strategy.
  • Maintain relationships and contract management to achieve commercial objectives and make responsible decisions regarding budget and resources.
  • Collaborate with Category Management to develop and implement key levers that enable business growth.
  • Work closely with field sales to translate range and promotional initiatives into clear KPIs.
  • Build and maintain an effective network within the FMCG market.
  • Analyze and translate relevant market data.
  • Establish sustainable customer relationships, requiring strong analytical skills, proactive thinking, and a hands-on mentality, along with a team player profile.
  • Efficiently communicate commercial information to internal or external stakeholders.

Required qualifications include a university degree (Bachelor or Master) in an economic direction, knowledge of Italian trade structure, understanding of sales process dynamics, and good knowledge of IRI/GFK execution.

Fluency in written and spoken Italian is essential, with a good understanding of English (written and spoken). Based in or around Naples, the successful candidate will be required to travel extensively (70%).

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