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CRM Project Manager

1 mese fa

Milano, Lombardia, Italia Club Med A tempo pieno

Career Opportunity: CRM Project Manager - Southern Europe Cluster

About the Role

We are seeking a skilled CRM Project Manager to join our team in Southern Europe. As a CRM Project Manager, you will be responsible for supporting the Head of Marketing in delivering all necessary CRM campaigns required to grow and develop the Southern Europe cluster.

Key Responsibilities

  • Identify and analyze the database of each market in the cluster to understand their specificities.
  • Develop a CRM calendar per market to communicate the right content at the right moment.
  • Use CRM tools to target and segment the CRM NL for both direct and indirect databases.
  • Design NL with EAF guidelines and specific wording for each market level.

Key Skills and Qualifications

  • Experience in managing eCRM campaigns across several markets using new CRM tools.
  • Sound understanding of CRM measurements and data segmentation.
  • Creative eye with ability to update creative using Photoshop.
  • Basic HTML coding required.

Requirements

  • University degree with proven Marketing & CRM qualifications.
  • 3-4 years' experience in CRM/Marketing.

Language Requirements

English and Italian (French and Spanish as a plus).