POMELLATO CRM Manager EMEA

1 settimana fa

Milano, Lombardia, Italia POMELLATO S.P.A. A tempo pieno

About the Role

We are seeking a talented and experienced CRM Manager to join our dynamic EMEA team in Milan. The successful candidate will play a pivotal role in managing our Customer Relationship Management (CRM) system for all retail across Europe.

Key Responsibilities

  • Develop and execute CRM strategies to drive customer acquisition, retention, and loyalty.
  • Utilize CRM software to segment customer databases and target specific customer groups with tailored marketing campaigns.
  • Analyze customer data to identify trends, preferences, and opportunities for personalized marketing initiatives.
  • Collaborate with cross-functional teams to align CRM initiatives with business objectives.
  • Design and implement customer loyalty programs to incentivize repeated purchases and foster long-term relationships with customers.
  • Monitor and evaluate the performance of CRM initiatives, utilizing key performance indicators (KPIs) to measure success and identify areas for improvement.
  • Ensure compliance with data protection regulations and best practices in customer data management.
  • Provide regular reports and insights to senior management on CRM performance and customer trends.

Requirements

  • Master's degree in Marketing, Business Administration, or related field.
  • Proven experience (5+ years) in CRM management, preferably within the luxury retail industry.
  • Proficiency in CRM software, such as Salesforce, Microsoft Dynamics, or SAP CRM.
  • Strong analytical skills, with the ability to interpret complex data and derive actionable insights.
  • Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams.
  • Strategic thinker with a results-oriented mindset and a passion for delivering exceptional customer experiences.
  • Fluency in English and Italian is required. Additional languages are a plus.

About POMELLATO S.P.A.

POMELLATO S.P.A. is a leading luxury jewelry company with a rich history and heritage. We are committed to delivering exceptional customer experiences and driving business growth through innovative CRM strategies.

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