Dodo CRM Manager

3 giorni fa

Milano, Lombardia, Italia Pomellato A tempo pieno

Job Title: Dodo CRM Manager

Job Summary:

We are seeking a highly skilled Dodo CRM Manager to lead our global CRM strategy and drive business growth through client engagement opportunities.

Key Responsibilities:

  • Contribute to the Retail and E-commerce business growth through tactical activities aimed at boosting clients' recruiting, improving retention and reactivation
  • Support and enhance a Company Customer-centric culture
  • Define the RFM segmentation and clients clustering rules
  • Ensure that guidelines on data collection and data quality are well implemented in the Regions
  • Oversee CRM systems in partnership with IT (upgrade of the existing functionalities and release of new features)
  • Set and monitor Customer Engagement KPIS
  • Liaise with sales team in order to create customized action plans according to the global strategy and regional opportunities
  • Propose and monitor insights of client engagement campaigns through online & offline performance
  • Develop and forecast budgets in order to sustain Client Development strategy and roadmap

Client Development:

  • Build & maintain an healthy and loyal database, by contributing as insights expert to a deeper client knowledge and targeted customer journeys
  • Define the NL, OTM, and OTO strategy targeting different clients' segment collaborating with Brand, Sales Merchandising and Sales team
  • Propose corporate clienteling practices, to be implemented locally, to accelerate recruitment, loyalty and elevation
  • Propose the main clienteling experiences format, in collaboration with Corporate Event, Trade & Marketing Teams and sales marketing team

Training:

  • In partnership with Training Manager, propose training calendar and content to improve in-store clienteling skills

Requirements:

  • Graduated in Marketing, Business Administration with 5 years of experience in a leading role, gained in international companies
  • Passionate by luxury and client engagement matter
  • Agile with Salesforce, BI or other CRM & analytical systems
  • Positive and proactive, with proven organizational and time management skills
  • Able to collaborate effectively across teams with effective communication skills at all levels of the organization
  • Fluent in English and Italian, more languages would be a plus

Why work with us?

Pomellato is committed to building a diverse workforce. We believe diversity in all its forms – gender, age, nationality, culture, religious beliefs and sexual orientation – enrich the workplace. It opens up opportunities for people to express their talent, both individually and collectively and it helps foster our ability to adapt to a changing world. As an Equal Opportunity Employer, we welcome and consider applications from all qualified candidates, regardless of their background.

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