Marketing Growth Strategist
21 ore fa
Company Overview
Canva is a leading design and productivity platform that empowers individuals and teams to create professional designs without requiring extensive artistic or technical expertise.
Salary: $120,000 - $180,000 per year, depending on experience.
Job Description
We are seeking an experienced Marketing Growth Strategist to join our International Marketing team in Sydney. As a key member of our global marketing organization, you will be responsible for developing and executing a comprehensive growth marketing strategy for Italy, driving user acquisition and brand awareness across paid and organic channels.
About the Role:
- Develop and execute a country-specific growth marketing strategy for Italy, leveraging market insights and local expertise.
- Collaborate with cross-functional teams, including central marketing, product, and creative, to drive growth initiatives and optimize campaign performance.
- Manage and analyze campaign metrics, identifying opportunities for improvement and optimizing spend to achieve business goals.
- Build and maintain strong relationships with internal stakeholders, providing timely and actionable insights to inform business decisions.
- Stay up-to-date with industry trends and best practices, applying knowledge to continuously improve marketing strategies and tactics.
Required Skills and Qualifications:
- 6+ years of experience in growth marketing, with a proven track record of driving user acquisition and revenue growth.
- Deep understanding of the Italian market, including consumer behavior, market trends, and competitor landscape.
- Strong analytical skills, with ability to collect, analyze, and interpret large data sets to inform marketing strategies.
- Excellent communication and collaboration skills, with ability to work effectively with cross-functional teams and stakeholders.
- Full proficiency in Italian required.
Benefits:
- Competitive salary and bonus structure.
- Opportunity to work with a cutting-edge design and productivity platform.
- Flexible working arrangements, including remote work options.
- Ongoing training and development opportunities.
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