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Strategic Creative Lead

2 mesi fa

Milano, Lombardia, Italia LePub A tempo pieno

Job Opportunity

We are Publicis | Le Pub, a boutique-creative agency that is part of a global network.

We believe the best brands are those that people want in their lives. Our mission is to use creativity to help brands earn their place in culture, through captivating stories and enriching experiences that create new value in people's lives.

We have an opportunity for a Strategic Creative Lead – maternity cover and we offer 1-year temporary contract.

If you are:

  • Passionate about communication, creativity, and brands;
  • Tapped into culture and curious about people and what makes them tick;
  • A creative problem solver who is obsessed with finding new and valuable ways to connect with people;
  • Knowledgeable in brand building and creative strategy, but confident enough to break the rules to push the work to new places;
  • Always willing to make the work and world better;
  • Looking for your next step up in a role that will challenge and reward you

Then this might be the job for you.

Key Responsibilities

  • Create and steward big brand strategies, clearly defining them and building them over multiple campaigns/activities;
  • Be a culture geek and spot cultural opportunities for brands to behave differently, creating new ways to connect with people;
  • Develop inspiring creative briefs and work closely with your creative partner to push the work to the best it can be;
  • Architect communication strategies with the intent to drive behavior change and cultural relevance;
  • Own the strategic vision and creative output for assigned business;
  • Forge relationships with day-to-day clients, including presenting and selling through;
  • Inspire our teams to deliver world-class creative and strategy innovation;
  • Mentor junior team members with the intent of guiding them and helping them grow;
  • Partner with the data and insight team, to research and identify opportunities in culture;
  • Be involved in new business

Requirements

What you will have done before

  • You have at least 7 year's experience in international agencies and/or for international brands;
  • You master both brand planning and creative strategy, with a focus on cultural strategy;
  • You have a proven track record of implementing holistic communications strategies;
  • You can uncover unique ways of reaching/speaking to consumers that inspires creative;
  • You are motivated to continue learning and sharing knowledge;
  • Ideally, you worked on campaigns that won strategy awards such as Effie, APG or IPA

If this sounds like you, get in touch.