Media Strategist

2 giorni fa


Roma, Lazio, Italia Pandora A tempo pieno
About Pandora

Pandora is a multinational jewelry company present in over 80 countries, with a strong leadership position in the industry. Our company is committed to innovation and growth, with a focus on creating unique and personalized jewelry experiences for our customers.

Job Summary

We are seeking a highly skilled Media Strategist to join our team in Italy. As a key member of our marketing department, you will be responsible for developing and implementing offline media strategies to enhance brand visibility and achieve marketing goals.

Key Responsibilities
  • Develop and implement offline media strategies to increase brand visibility and achieve marketing goals.
  • Manage advertising campaigns across various offline channels, including TV, radio, print, and outdoor.
  • Collaborate with the Paid Digital team to integrate offline strategies with digital campaigns in a cross-channel approach.
  • Monitor and analyze the performance of offline campaigns, providing detailed reports and recommendations for future optimizations.
  • Manage the budget for campaigns, ensuring efficient use of resources and constantly monitoring opportunities and optimizations.
  • Manage the relationship with the media agency, ensuring effective communication, productive collaboration, and relevant market, media, and competition insights.
Requirements
  • 5+ years of experience working within offline media.
  • Previous experience in media agency or global organizations in retail, fashion, or FMCG industry preferred.
  • Experienced in offline and online media planning.
  • In-depth knowledge of trends and best practices in the offline media sector.
  • Experience with econometric model and audit tracking.
  • Experience in delivering insight-based research.
  • Fluent in English – verbally and written.
Why Join Us?

At Pandora, we offer a dynamic and innovative work environment, with opportunities for continuous learning and professional growth. Our team is young and smart, and we are committed to creating a positive and inclusive work culture.

We offer a range of benefits, including smart working, ticket restaurant, and smart Friday. If you are a motivated and experienced professional looking for a new challenge, we encourage you to apply for this exciting opportunity.



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