Ecommerce Activation Supervisor

2 settimane fa

Milano, Italia Mondelez International A tempo pieno

eCommerce Activation Supervisor page is loadedeCommerce Activation SupervisorApplyLocations: Milan, ItalyTime Type: Full timePosted on: Posted 3 Days AgoJob Requisition ID: R-120092Job DescriptionAre You Ready to Make It Happen at Mondelez International?Join our Mission to Lead the Future of Snacking.
Make It With Pride.You ensure that customer plans are developed and executed by supporting the delivery of strategies and tactics for growth.
You understand the business metrics and financial drivers needed to unlock profitable growth for Mondelez International and our customers and work with key account managers to implement plans to deliver our annual target.How you will contributeYou will:Lead the development of the trade marketing part of the category annual plans (contract process)Understand market dynamics / consumer insights by channel to participate in trade marketing strategic decisionsLead the business planning meeting where the sales quotas are built in order to accomplish the annual plans based on relevant building blocksSuggest and influence investment in category building blocks, according to category and channel need, and be accountable for execution excellence at the point of saleFollow up on the competition's commercial activity in the category in order to detect business opportunities and potential threats for the brandPlay a leadership role within the multi-categories teams by leading, providing accurate and relevant channel point of sale information that will lead to finding business opportunities such as innovations, customer promotions, portfolio, pricing, etc., that will lead to achieving multi-categories targetsWhat you will bringA desire to drive your future and accelerate your career and the following experience and knowledge:Category planning and delivering growth through category leadershipA future-focused mindset, being curious about industry trends, digital solutions, and innovation for consumers, and translating opportunities into business plansDeveloping and delivering plans, measuring and monitoring results, and making recommendations to achieve growth targetsBusiness planning and how to maximize revenue growthInfluencing stakeholders and interacting effectively with others with the courage and resilience to hold an alternative point of viewAnalytical skills and business acumenMore about this role:Define and develop end-to-end audience strategies and consumer journeys on BC, Pure Players, and Last Milers.Connect consumer/shopper behavior to every category management story to drive online opportunities and category organizational performance.Develop eRetail Media strategies to impact KPIs on Amazon, Glovo, and other online customers, partnering with Media agency.Manage the "flywheel model"– content, search, promo, availability, activation – as an ongoing loop and measure it to assure digital shelf excellence.Execute eComm content including creation of PDPs (product display pages), brand stores, digital advertising assets with help of external agencies and marketing teams.Provide insights to brand marketing on white space opportunities.Build Activation plans for retailers in partnership with Account Management.Align strategic priorities of the business with strategic priorities of the customer when positioning joint business plans and opportunities.Use data sources to flag underperformance and make optimization recommendations.Proactively build and maintain key relationships to drive sales objectives.Manage eComm Media budget and spending.Identify relevant, new digital channels to drive growth and ROI, together with Media agency.Collaborate with eCommerce Central team and other countries to exchange best practices, enriching each other and seizing each and every opportunity.What you need to know about this position:Super dynamic, evolving, and challengingeCommerce Activation Specialist reporting directlyClose teamwork with Marketing, Trade Marketing Sales teamsInternational framework/visionWhat extra ingredients you will bring:Future-focused mindset, curiosity about industry trends, digital solutions, and innovation for consumersStrong interest in Digital and eCommerce, specifically on how eGrocery is shaping the future of the businessNegotiation skillsCourage and resilienceBusiness acumen, commercial attitudeCommunication skillsAnalytical skillsProactivity and flexibilityEducation / Certifications:Preferably Master Degree in Economics, Business, Trade Marketing, eCommerce or Digital MarketingJob specific requirements:Preferably at least 6-8 years of experience, with a recent one in eCommercePreferably cross-functional backgroundPreferably experience in FMCG/eFMCGExcellent communication and presentation skillsAnalytical mind combined with the ability to draw conclusions and recommendations from dataGood MS Excel skillsExcellent English proficiencyRelocation Support Available?No Relocation support availableBusiness Unit SummaryWe value our talented employees, and whenever possible strive to help one of our associates grow professionally before recruiting new talent to our open positions.
If you think the open position you see is right for you, we encourage you to applyExcited to grow your career?We value our talented employees, and whenever possible strive to help one of our associates grow professionally before recruiting new talent to our open positions.
If you think the open position you see is right for you, we encourage you to applyIF YOU REQUIRE SUPPORT TO COMPLETE YOUR APPLICATION OR DURING THE INTERVIEW PROCESS, PLEASE CONTACT THE RECRUITERJob TypeRegular Category Planning Activation SalesAt Mondelez International, our purpose is to empower people to snack right through offering the right snack, for the right moment, made the right way.
That means delivering a broader range of delicious, high-quality snacks that nourish life's moments, made with sustainable ingredients and packaging that consumers can feel good about.We have a rich portfolio of strong brands – both global and local.
Including many household names such as Oreo, belVita and LU biscuits; Cadbury Dairy Milk, Milka and Toblerone chocolate; Sour Patch Kids candy and Trident gum.
We are proud to hold the number 1 position globally in biscuits, chocolate and candy as well as the No.
2 position in gum.Our 80,000 Makers and Bakers are located in our operations in more than 80 countries and are working to sell our products in over 150 countries around the world.
They are energized for growth and critical to us living our purpose and values.
We are a diverse community that can make things happen, and happen fast.
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